Show, don’t tell. Catastrophic injury litigation can be an immensely complicated and technical challenge for jurors to comprehend. Our trial team has the technical expertise and expert resources to compile evidence and package it in a way that creates a visceral experience for jurors. Whether it’s Hollywood-quality video animations, illustrations or recreations, our demonstrative shows rather than tells jurors what happens when a defective tire tread separates and causes a blowout, a distracted truck driver causes a wreck, or a dangerously designed or manufactured product results in injuries.
Demonstrative evidence showing three different camera angles of a 2001 Mercury Moutaineer performing a controlled maneuver with a defective tire.
Side-by-side demonstrative evidence used to explain to jurors the differences between a cap ply tire with a nylon safety belt compared to a traditional steel-belted tire.
Demonstrative evidence illustration used to explain to jurors the components of a tire designed with nylon safety strips in addition to steel belts.
Short video documenting an SUV on a test track flipping and rolling, then crashing into a guard rail.
A video animation used as demonstrative evidence to illustrate for jurors the components of a tire, including belts, liners and tread base. This animation demonstrates how two belt liners rubbing together can create friction that leads to tire failure.
Video created by Carr Engineering Inc. to document a tread separation test with a Ford Explorer. Test shows that even an expert driver with knowledge that a tread separation event is imminent still cannot maintain control of the vehicle.
Corporate tire industry video explains safety and performance issues when only two tires are replaced on a vehicle, and how vehicle handling is affected by placement of tires.
This demonstrative evidence image shows a cross section of a modern tire with liners, belts, nylon overlay and undertread.
This demonstrative evidence video animation is used to show jurors the components of a tire and illustrates how tires without “belt wedges” can generate dangerous friction between the steel belts.
Corporate tire industry video documents safety concerns when two new tires are mounted on back of vehicle.
This video animation demonstrates how steel belts inside a tire without a nylon wedge can generate dangerous amounts of friction.
Multimedia presentation by Kyle Farrar and Wes Ball explaining how tire tread separation affects vehicle stability. This presentation includes embedded video of test drives performed in a 2001 Mercury Mountaineer with a defective tire.
Article by Farrar & Ball’s Wes Ball and Kyle Farrar and Cliff Walston focuses on contentious discovery issues in the $32.8 million Toe v Cooper Tire trial verdict, including the importance of obtaining data from “substantially similar” tire products.
This SAE International technical article describes a series of front-impact tests on tires to identify tire failure issues. Article includes a history of tire impact testing.
A previously confidential analysis by a Firestone expert regarding tread separation problems with Firestone tires.
A broad overview of techniques and processes in making a tire.
This diagram explains how to decipher the numbers and letters on the sidewalls of tires.
This 2003 study by David Osborne provides an overview of tread separation issues with tires and recommends increased use of cap ply tires to make tires safer and more durable.
2006 article in RubberNews.com describes the history of tire manufacturing, including the evolution of the design and use of cap plies.
Academic article on seat design and collision performance, including government regulations to improve safety.
This image shows a 1973 Uniroyal patent office illustration of a steel belted tire with nylon safety belt.
This infographic details the complicated shared ownership interests between tire companies.
A 2001 U.S. Department of Transportation engineering analysis of Firestone Wilderness AT tires. This comprehensive report details problems with Firestone tread defects and raises questions about whether these problems extend beyond recalled products. Contains numerous color illustrations and graphics.
2002 Wm C Ford depo excerpt of Bridgestone Firestone executive William Clay Ford Jr. in which he states that rollover injuries caused by tread separation were not the fault of the drivers.